Video platform Rumble (RUM) plans to launch bitcoin tipping for its 51 million monthly users by mid-December, expanding how creators can earn directly from their audiences.
The new feature, developed in partnership with Tether, allows viewers to send BTC tips through a digital wallet built into the app. It was announced during the Plan ₿ Forum in Lugano, Switzerland.
The company said it’s still testing the system. The first BTC tip was sent to Canadian content creator David Freiheit.
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Leading stablecoin issuer Tether has invested $775 million in Rumble and has supported the company. It’s set to leverage the video-sharing platform to push its U.S. compliant stablecoin USAT to 100 million Americans.
Rubmle has also adopted a bitcoin treasury strategy. The firm has so far accumulated 211 BTC, according to Bitcointreasuries data.